Sitemap - 2025 - Commerce Thinking

Era Change: The Future of AI and Retail

You decide what I write next year

Every System Is Political

AI Won’t Replace Your CTO

Do You Want High Stock Value or Lost Revenue at Year End?

Behind the Thinking: Amy Washington

Thinking About an ERP? You Need to Read This

Who owns your commerce data?

When Automations Break

Tech debt is more of a cultural problem than a technical one

Go-live isn't a date, it's a transition

Behind the Thinking: Andy Slater

The Classic Case of a Brand With No In-House ERP Expert

Why You Shouldn’t Let Your ERP Vendor Dictate the Timeline

What Merch Teams Wish Marketing Understood

Your Head of Tech Shouldn’t Be Your IT Person

Do You Know Why Your Size Curves Are Always Off?

Behind the Thinking: Dom Macgowan

Black Friday, Tariffs, and Why Q4 Stock Planning Just Got Urgent

Is Your ERP Failing Because It Lacks Context?

Why Off-the-Shelf PIMs Fail

Planning Systems: The Next Tech Upgrade Fashion Brands Are Considering

The $800 Party Is Over

DPP Might Be the Key to AI Search

Capacity, Not Time

Scaling Isn’t Always Growth

Your KPIs Are Bullshit (Because No One’s Using the Same Definitions)

How Ops Teams Actually Use Netsuite (And Where It Goes Wrong)

What Your Returns Are Trying to Tell You

How to Misuse Airtable

The Error You Never See Coming

Behind The Bundles

You Can’t Build an F1 Car Mid-Race

What Your Finance Team Wants From NetSuite

The Hidden Costs of Untested Systems

Stop Buying 'Stop-Gap' Systems

You’re Fixing Tech Debt - But What About Trust Debt?

Why Ecom Managers Think They Hate NetSuite

Your Product Data Isn’t Just for Humans Anymore

Burberry's Reset: A Return to British Identity

Designing for the Outlet

Mystery Boxes vs. Markdown

One thing can’t be the solution to everything

When the Person Who Built It Has Left the Building

The Impossible Equation: Why Range Planning Is More Art Than Science

Why You Probably Won’t Switch 3PLs

10 Saved Searches You Should Implement in NetSuite Today

Tech Decisions Without a Tech Team

You Should Be Talking About Stock Turn as Much as ROAS

Run Clubs Were Fun. Now What?

Do You Really Need a CTO?

How to add a new product line without the guess work...

Why You Should Move Complexity Into NetSuite

“Oh Shit Moments” in Hype Drops

How retail brands are actually responding to tariff changes

Why Fast-Growth Brands Should Plan Their Tech Stack Like an Exit's Around the Corner

The £300 Billion Trade Question

Should Your Asset Management Live Inside Your Core Stack?

Hiring Your First Data Person

"Cut to Clear": What Happens When Fashion Overcommits

Production calendar management part II

Ready for a regional DC? Read this first...

Why your tech project budget keeps failing

Your production calendar is broken

Hey Tech Teams, Here’s What Merch Needs You to Know

The RFP Is Dead... Long Live the Lean-RFP

Shopify POS vs. Traditional Retail POS:

Most Brands Are Looking at Returns Data the Wrong Way

One Location is Hard. Two? That’s When the Real Chaos Begins

Say No to Grow

Sorting Out The Tariff Raff

How to fix a $101 billion problem...

Overselling vs. Underselling

Every Flash Sale Has a Weak Link

Your Product Data Is a Mess

Read This Before You Start Doing Pre-Orders and Waiting Lists

Carryover Stock is The Hidden Complexity Costing You

One Item, One Checkout

Why Delivery Promises Break During Black Friday

What is OX?

AI in Retail: Stop Slapping an "AI Sticker" On It